# Kanmon: leverage summary (one page · Solve)

**Depth:** `kanmon-leverage-deep-dive-20260729.md` · Notes: Solve → `#notes`  
**North star:** Partner-sourced **funded** originations

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## Anthony’s instinct **[I1]** (working bet)

1. **Highest leverage = application completions** (finish apply).  
2. **Then decisions**, assume **cannot** change risk models (UW/DS own the box).  
3. Avoid **unnecessary rejections** from bad/missing info, bad pre-fill, confusing forms, **not** by loosening credit policy.

**Outcomes:** ↑ complete submits · ↓ preventable declines · ↑ funded among already-in-box  
**Out of scope:** changing risk model / credit box

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## Constraints & assumptions

| ID | Statement |
|----|-----------|
| **C1** | Low volume → **every opportunity counts** |
| **A1** | Win = **funnel throughput**, not primarily new logos **[ASSUMPTION]** |
| **A2** | **Visibility assumed solid** (partners incentivized) **[ASSUMPTION]** |

**Kill A2** → Moments/show-logic returns. **Kill A1** → partners-live returns. **Kill I1** → complete-submit already excellent + true credit/capital binds.

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## Top 5 (I1 · A1+A2)

1. **Finish the application**. UX, handoff to `*.kanmon.com`, abandon resume/recovery.  
2. **Prefill + validate + soft checks**, accurate/complete apps before submit.  
3. **Plug preventable declines**, data/process holes, **not** credit policy.  
4. **Decision experience**, status, time-to-decision, offer sheet, **no model weights**.  
5. **Ledger**, completes / preventable vs true-risk / funded-in-box (parallel now).

**Adjacent research:** Entity lookup / D&B DUNS (**F16**), ↑ complete KYB · ↓ preventable identity rejects · **not** a model change · don’t claim Kanmon uses it.

**Demoted:** Moments (until A2 dies) · new logos · SPIFs-first · factoring/BNPL MVP · own UW models.

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## Notes themes → rank

| Notes theme | Rank |
|-------------|------|
| App recovery / abandon | **#1** |
| Soft pre-auth / pre-fill | **#2** |
| Funnel drop-off · non-risk declines | **#1–#3** |
| Entity / DUNS lookup (D&B-class) | Research under **#2–#3** (F16) |
| Numerator / denominator | Numerator first · **#5** ledger |
| Partner show-logic | Conditional (A2) |

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## Outcome card

**Problem** → incomplete apply / preventable decline · **Lever** → start (not credit box) · **Metric** → ↑ completes · ↓ preventable · ↑ funded in-box · **Counter** → true loss band · Legal · **Label** → Feature · **Money** → funded × yield − losses − share − CoF

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## One breath

> Finish more apps; don’t touch the risk model, plug preventable data/process declines and clarify the decision experience. Visibility can wait unless data kills that assumption.
